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BloqUV Expands Sun Protective Product Line

BloqUV is a sun protective lifestyle brand whose garments block 98% of sun’s rays. The soft fabrics, which have moisture wicking/quick dry benefits, are used for tennis, golf, running, swimming, paddle boarding, hiking and more. Since UV chemicals are not added to the fabrics, the UV protection never washes away with laundering. All fabrics are tested by an independent UV laboratory wet/dry by color and batch. The fabric has a cooling effect when wet with water or sweat. This year, the company has rolled out sun protective face masks with filters, in addition to other accessories like sun sleeves and bandanas. In March, BloqUV will launch a relaxed women’s mock zip, new drawstring crew top, women’s joggers and a men’s short-sleeve crew, while also expanding BloqUV Kids. “Now with COVID-19, more and more people are spending time outdoors, and we have seen an increase in demand,” says President Corina Biton.

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